Taupo Beef & Lamb
True champions in sustainable farming, Mike and Sharon Barton lead a group of farmers who produce grass-fed beef and lamb on the shores of Lake Taupo.
Mike and Sharon have been farming on the north-western side of Lake Taupo for 16 years. Facing very real challenges imposed on them by nitrogen restrictions to protect the land of Lake Taupo, they set up their own meat brand Taupo Beef & Lamb in 2011 (a group of nine farms around the shores of the lake that lead the world in sustainable farming practices).
Farmers adhere to strict environmental standards that protect Lake Taupo including a cap on stock numbers and a percentage of properties converted to planting to prevent nitrogen release.
The quality meat that comes from the Taupo Beef & Lamb group is distributed under the Harmony label. These are premium grass-fed animals that are free of antibiotics or growth hormones, and come from farms chosen because they meet the brand’s strict criterion on recognised animal welfare and sustainable farming.
“Taupo Beef and Lamb is the only meat produced in New Zealand under environmental legislation that protects the quality of the receiving water body and we are the only farmers fully audited on an annual basis to ensure they protect the catchment in which they farm.” – Mike
Incredibly knowledgeable, articulate and passionate about sustainable farming, Mike and Sharon are now busy representing farmers in environmental groups and educating consumers about minimising the impacts of food production on the environment.
“When customers choose grass-fed, free range Taupo Beef & Lamb under the Harmony brand, they can know that they are supporting farms that are protecting the clear blue water of Lake Taupo for future generations.”